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The Sun

Poundland is making a major change for shoppers as part of restructuring plan to close 68 shops

POUNDLAND is making a major change for customers as part of plans to close 68 shops. The discounter has revealed the date shoppers will no longer be able to buy products off its website and its loyalty scheme, Poundland Perks, is axed. 1 Both services will be discontinued from September 16. A spokesperson said: "We know these changes will disappoint our digital shoppers, (but) they're part of our determination to simplify and refocus our business for customers and colleagues alike. "When Poundland is at its best, it's an 'everyday low-price' retailer and we want to make sure all customers can benefit from our low prices without the hassle of looking for a voucher in an app." Shoppers are being told to head to their nearest branch to buy their favourite products ahead of them becoming browse only - you can find yours via Loyalty scheme customers signed up to the Poundland Perks app have until January 15, 2026, to use their rewards vouchers. It comes as Poundland goes through a major restructuring after being sold in June. with 13 having already shut. A further 39 branches are confirmed as closing for good in August and September. Poundland's new owners have said they also want to: Close its frozen and digital distribution centre in Darton, South Yorkshire, later this year Ditch frozen products from stores Reduce the number of chilled food items sold Close its national distribution centre in Bilston, West Midlands, in early 2026 Provide more womenswear and seasonal ranges Poundland to be sold for JUST £1 as frontrunner for shock takeover is revealed after wave of store closures These five plans are subject to High Court approval with a hearing set to take place this month. An exact date for this hearing is yet to be confirmed. What's going on at Poundland? Poundland, owned by the Pepco Group, was sold for "just £1" in June as part of a deal struck with investment fund Gordon Brothers. The ex-owner of Laura Ashley agreed to buy the discount chain for the nominal fee as it said it would move forward with a major restructuring plan. This included pumping £80million of financing into Poundland. Later that month, Gordon Brothers laid out the details of the restructuring plan, which included closing 68 stores and negotiating rent reductions at a number of other locations. Poundland was put up for auction in March as Pepco, a Polish company, sought to offload the brand. The owner had reported weak Poundland sales over the previous six months and cut the brand's trading guidance for the year as a result. Poundland revenues dropped by 6.5% to £830million for the six months to March compared with a year earlier. The brand suffered "challenges across all categories" and had 18 net store closures over the period. Pepco had blamed "highly challenging trading conditions" for the fall in sales. The 49 Poundland stores closing in August and September THESE are the 49 stores confirmed as closing in August and September as part of the restructuring plan: The following Poundland stores permanently closes on August 10: Ammanford Birmingham Fort Cardiff Valegate Cramlington Leicester Long Eaton Port Glasgow Seaham Shrewsbury Tunbridge Wells More stores will close their doors for the final time on August 17: Bedford Bidston Moss Broxburn Craigavon Dartmouth East Dulwich Falmouth Hull St Andrews Newtonabbey Perth Poole Sunderland Stafford Thornaby Worcester On August 24, additional closures will take place at these locations: Brigg Canterbury Coventry Newcastle Kings Heath Peterborough Peterlee Rainham Salford Sheldon Wells Whitechapel On August 31, the following stores will also close: Blackburn Cookstown Erdington Kimberley Shopping Centre, Nottingham Horsham Hull Holderness Kettering Omagh Shepherds Bush Southport Taunton Meanwhile, Poundland's branch in the Rivergate Shopping Centre, Irvine, will close on September 14.